The Soviet Era in Digital Media Is Over
- Nov 25, 2014
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Recently, Say Media announced that it will exit the business of publishing websites and focus solely on selling a publishing technology platform. Digiday commented, “Say never achieved the size needed to compete,” at 35 million unique visitors monthly. Only 35 million? Digiday’s comment may accurately reflect how online publishers see their business today – a relentless drive for scale – but I believe it represents a profound misunderstanding of digital media. Measuring tonnage, rather than connections, is simply the wrong way to evaluate digital.
Read the full article on LinkedIn.
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To change something, build a new model that makes the existing model obsolete.
We believe that customers are smart, and want objects which are well thought through.
If you want something new, you have to stop doing something old.