Best practices are benchmarks set by industry leaders. But today’s best practices are already old news and industry leaders are tomorrow’s roadkill.

At Next Best Practices Group, we help grow the businesses that are creating what’s next.


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Breaking the Rules to Grow Great Coffee and Restore a Cloud Forest

The harvest at Cloud Forest Coffee Farms is in full… ...Read More

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Answers Are Empty Calories – Try a Nutritious Diet of Questions

Every day brings news of yet another technology “solution” based… ...Read More

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Green is the New Smokescreen

Newsweek just released its “2016 Green Rankings,” which are supposed to measure… ...Read More

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Launchpad for a Clean Economy

As management guru Peter Drucker observed, “Entrepreneurship is ‘risky’ mainly… ...Read More

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6 Digital Age Lessons from a Bankrupt Direct Mailer

I spent my formative professional years working for a direct-marketing… ...Read More


  • A business is simply an idea to make other people’s lives better.

  • It is useless to be a creative, original thinker unless you can also sell what you create.

  • There is no business to be done on a dead planet.

  • Sustainability is one of the most certain paths to innovation for companies seeking a competitive edge.

  • To change something, build a new model that makes the existing model obsolete.

  • We believe that customers are smart, and want objects which are well thought through.

  • If you want something new, you have to stop doing something old.